PRODUCED by 2SFilms DIRECTED by Charlie Paul SET DESIGN by Me
As part of our seasonal feast series we created this BBQ summer campaign, 2S Films rolled out a vibrant multimedia strategy that spanned print, out-of-home (OOH) advertising, and digital platforms. This included creating mouth-watering recipe TikToks that captured the essence of summer grilling, along with featured print recipes in Tesco's Good Food magazine. Our eye-catching print and OOH ads complemented these efforts, driving engagement and inspiring people to fire up their BBQs. The campaign not only brought the sizzle of summer to life but also saw a marked increase in brand interaction across all channels.
